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How It Works

Fair Launches Reenvisioned

Long is powered by dynamic auctions a completely new primitives that establish strong alignment between issuers, early adopters, and long-term holders. The dynamic auction prevents early buyers from accumulating tokens at a very cheap costs, ensuring a healthier market foundation with higher average acquisition prices and higher conviction holders.

Real Price Discovery

Long tokens uniquely initiate trading at intentionally elevated prices, significantly higher than those seen on conventional platforms. This high initial price serves as a natural filter, targeting committed, high-conviction holders from the beginning. Think of it as a permissionless fundraise that filters for the most committed investors

Here's how our pricing mechanism works

Each token sale begins at a premium price point—typically 30 to 4,000x higher than comparable platforms. This price gradually decreases through an automated Dutch auction system until it reaches an optimal level where market demand meets it. The initial fair price point can land anywhere between the initial high price and the predetermined minimum.

Price increases are governed by a dynamic bonding curve that functions like traditional bonding curves but offers more precise price adjustments based on demand. The pool's liquidity automatically adjusts to changes in demand and token supply, ensuring maximal liquidity retention and capital efficiency.

Building Value with Conviction, Not FOMO

Long token sales are deliberately designed to unfold at a steady and thoughtful pace over hours—not minutes or seconds, limiting the volatility FOMO and providing a real opportunity for anyone to participate while having enough time to build genuine conviction in the project.


Eliminating Malicious Value Extraction

Long eliminates snipers, price manipulation, and MEV to ensure true supporters get fair access—creating a stable foundation for sustainable, long term growth.

Sniping protection:

The initial high price of Long tokens ensures that sniping becomes irrational, expensive, and unprofitable. Being the fastest provides no advantage—snipers will simply get the worst execution price compared to other buyers as the price is likely to decrease. Additionally, sniping large amounts triggers slippage, which limits the profitability of sniping at any point during the sale.

Protection against price manipulation and MEV:

Price updates occur during the first trade of each new epoch (which occurs every few minutes) through a liquidity rebalancing mechanism that rearranges pool liquidity to support the new price. This process prevents short-term price manipulation and increases the cost of such attempts tenfold. As a result, trades can be executed with minimal volatility over extended periods.

Price wall safeguarding value:

Every Long sale incorporates a robust pricing mechanism that protects token value through two key features. First, there's a global minimum floor price that establishes a clear lower boundary for trading. Second, the system maintains a protective liquidity buffer throughout the sale period, ensuring that tokens can always be exchanged at or above the average sale price. Should a sale not meet its targets, the system automatically processes refunds to all participants.

Preventing Supply Clusters:

Long ensures both fair entry prices and a well distributed supply. The token supply is released gradually through auction, with each epoch offering a limited number of tokens at a specific price. When buyers attempt to purchase large volumes, the system automatically increases the price through slippage.


Founder Alignment and Onchain Transparency

Founders and creators must have meaningful ownership in their project's token to genuinely align their incentives with long-term community success. Long is purpose-built to foster absolute transparency between holders and issuers, nurturing mutual trust reinforced by robust on-chain guardrails.

Every token on Long has a transparent and configurable onchain vesting mechanisms of up to 10% of the token supply ensure founders and holders are aligned for sustainable growth—no hidden bundling, no opaque distributions.

Long will progressively introduce trading fee sharing, milestone-based unlocks, and token governance mechanisms, carefully aligning incentives between holders and issuers, and rewarding those who demonstrate the strongest long-term conviction.